Learn About Your Competitors’ Strategy to Move Ahead of Them
To be successful in online marketing, businesses must gain a search advantage over their competition. A lack of understanding of what activity key competitors are doing with respect to their Internet presence represents a major void of intelligence for an enterprise.
WSI Montreal offers a systematic and proven process to provide companies with insight as to the online strategies for their enterprise, as well as a closely defined set of key competitors. WSI’s Competitive Analysis is a sure fire approach to gaining actionable intelligence that will place your company ahead of your competition and help to position your business for Internet marketing success.
WSI’s Competitor Analysis Deliverables:
- Organic keyword research containing the competitor keywords that rank in Google top 20.
- Actual landing page URLs to clearly understand the competitors’ calls to action.
- PPC keyword research containing all the keywords that the competitors bid on: Clicks per day, cost per click and estimated daily budget spent.
- Incoming link references
- Social Media summary will detail the platforms used, activity and popularity levels of each platform.
- Content Marketing initiatives: what are they doing, how frequent, what types of content and where are they publishing.
- Recommendations & online marketing budget to effectively compete and beat YOUR competition.