West Island Web Design Team Rebuilds the VOBOC Foundation Website

Logo-bilingual-onelineIt is a pleasure to announce that our West Island Web Design team has been chosen to rebuild the VOBOC foundation WordPress site. VOBOC (Venturing Out Beyond Our Cancer) offers newly diagnosed adolescent and young adult cancer patients help to ease their cancer journey with free distractions, resources and tools; providing unique membership as part of an oncology interdisciplinary team within leading cancer treatment centres. VOBOC continuously works to raise public awareness concerning increasing incidents of cancer diagnosis in adolescent and young adults and we are humbly supporting their mission in doing so.

WSI Montreal firmly supports the work done by not-for-profit organizations such as VOBOC and other organizations whose goals are to improving the quality of life in various ways. We are proud of the support our Digital Marketing team provides to many West Island organizations and businesses.

Goal of the Mandate: Provide a More Responsive WordPress Support Service and Increase the Client Management Capabilities

The VOBOC foundation was referred to our digital marketing firm by another West Island Business owner. VOBOC was in need of a much more responsive technical support and advisory team. Their website theme was outdated and no longer supported by the original developer which was a potential vulnerability of the site being hacked.  WSI Digital Marketing has rebuilt the WordPress site with a more current and trusted theme and will provide ongoing WordPress customer support, systems updates including theme and plugin updates and WordPress training into the future.

We have also freshened up the overall look and feel of their website with the use of larger visuals and have improved website management capabilities. Their web presence has further been aligned with the foundations goals and priorities with more prominent calls to action and ‘Donate Now’ button as well as visually demonstrating how many people VOBOC has had the privilege of helping over the years.

Custom Web Designs without the Downtown Agency Costs

Our West Island Web design experts will provide you with a customized website design for your organization or small business, without the downtown agency cost. Contact us today to find out more about our design services.  Already have a site but need to be more active with your marketing?  Ask us about our social media marketing services.

 

WSI Montreal Web Design Team Launches Modern WordPress Website for Dorfin

photo-1457612928689-a1ab27da0dadThere’s no questioning the power of first impressions. An individual can decide whether or not they like your brand within the first few seconds of visiting your site. A great part in this is the quality, usability and design of your website. Thus, the importance of the design of your website is unquestionable as it is essentially the foundation of your marketing approach and message.

With this being said, it is with pleasure that we announce that our Montreal Web design  team has launched a new modern website design for client Dorfin. Dorfin has been the supplier of an extensive range of packaging and consumer products since 1954 and is among the most trusted dollar store wholesale suppliers.

Scope of the project

This project included the development of a WordPress platform also known as a content management platform. This platform is not only easy to use, but allows you to manage your website from any computer and does not require HTML editing or FTP software. Search engines favor WordPress sites as the code behind the site is simple, further facilitating the process of search engines reading and indexing the content. Moreover, blog capabilities have been integrated to facilitate active conversation regarding their promotions, events and new products. The blog features include social media sharing and content creation capabilities, ensuring that the website is favorably ranked on Google through regular content creation for search engine optimization (SEO) purposes.

WSI Digital Marketing to the rescue!

Our WSI Montreal digital marketing and web design team has long been the source of modern website design updates for many clients, both new and old. Our respected Montreal Web design and development team ensures that our Websites are built to exceptional standards and built to be search engine friendly.

Contact us today to find out more about our design services. Interested in more than just design? Visit our digital marketing agency services page to discover our full range of online solutions!

 

The Importance of Online Reviews

Online reviews have become extremely important for companies and they play an important role in your online credibility. They can help improve your businesses’ search engine ranking, as well as generate conversions. Today, 92% of consumers read online reviews (vs. 88% in 2014), and are more likely to click on your business listing if they see those golden stars. Consequently, online reviews generate more clicks from potential customers. Don’t be shy to ask your clients for an online review. In our experience, most people are happy to oblige.

Check out this presentation by WSI Montreal Partner, Laurie McCullagh for more information on the importance of online reviews.

WSI Montreal Takes On Mobile Responsive Website Project For Long-time Client Complete Care Coordination

Mobile responsive websiteMobile Responsive website is a must in today’s busy and connected day and age. At WSI Montreal, we’ve had countless clients over the years, most of which are still with us today. We take great pride in the fact that we have walked alongside these clients over the years, watching them grow their business and helping them evolve their online marketing strategy as technologies change and new marketing channels are brought into the online marketing mix.

Complete Care Coordination a company who provides caring and professional senior care in Montreal and has been a long-time client of ours. Our WSI Digital Marketing team in Montreal had the pleasure of working with their team to develop their first website many years ago. We have also been providing our SEO expertise, to ensure that their Website ranks well in search engines. More recently, we have helped them implement content marketing strategy, which allows them to regularly post new SEO-optimized quality content, which is a key factor in search engine rankings.

As times change and technology changes even faster, Website designs and technologies need to be updated as well. Complete Care Coordination was in the need of a more modern & stylish Website, to ensure that they have the latest in WordPress technologies and that they will continue to compete with their competition. As a large segment of their target audience is busy professionals who search for information on their smartphones, their Website will be in a responsive, mobile-friendly format.

Our Montreal digital marketing team is proud to be chosen once again as the designer of their new responsive website. We thank the Complete Care Coordination team for their continued trust and look forward to working in partnership on the project. Stay tuned in the coming weeks for the new site!

Mobile Responsive Website Services

If you are looking to update your current website or create a mobile responsive website we invite you to contact our WSI montreal website design team. We will be happy to answer you questions. Call us at (514)-693-9339 or send us an email at mailto:info@wsisme.com

 

How to Master Online Reputation Management

In this month’s DM video, we cover how you can influence customer feedback and proactively manage your online reputation and reviews.

Building a strong online reputation is more important than ever. A study by Harvard Business Review found that a difference of one “star” in the average rating in a typical online business profile can lead to a 5-9% difference in revenue.

But how can you influence customer feedback and proactively manage your online reputation?

Step 1: Listen to Your Customers: Your customers are your best resource for discovering how to make improvements to your business, so establish a system to genuinely listen to and engage with what your customers are saying about you.

Step 2: Target Relevant Review Websites: You can refine your monitoring process by focusing on the review websites that matter most to your target audience – knowing which review sites are most influential will help you plan an appropriate reputation management process.

Step 3: Gather Customer Feedback: Don’t leave the review process to chance; request customer feedback from both online and offline customer touch points. Be creative, be polite and be direct.

Step 4: Share Your Customer Feedback: Positive customer reviews make excellent marketing content, so make sure to publicly thank customers for their time and their comments – your social media profiles are an ideal place to share your customers’ praise.

Step 5: Learn and Improve: Be ready to learn from negative feedback, and make improvements. Remember to respond quickly and positively to bad reviews and your reputation will be enhanced rather than damaged by the poor review.

Online review sites are growing in popularity as customer feedback has become a key factor in consumers’ buying decisions – you can either leave it to chance, or take steps to manage your online reputation and gain the marketing advantage.

If you’d like help establishing a process to listen, gather and share reviews to improve your online reputation, then contact our digital marketing agency today.

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